Is your competition performing better than your online store so far? Do you finally want to generate more leads and steal the competition's sales? Product and category descriptions are the absolute minimum these days. If you want to generate hot leads and be successful, you should develop suitable content for every phase of the customer journey. In this article, we offer you the ... read more

Milliseconds make the difference between bounce and conversion in online shopping. If your WooCommerce store is too slow and your (potential) customers have to wait too long, your conversion rate will deteriorate. Shopping cart abandonment increases and you lose visibility, which means you sell less than you could. What makes a fast online store, how you can check whether ... read more

With over five million active installations, WooCommerce is one of the most popular store systems for e-commerce. With the store plugin (and some basic technical knowledge), it's almost easy to turn a WordPress website into an online store. In this article, we will show you step by step how you can easily create your own online store even as a WordPress beginner.

Anyone who runs a WooCommerce online store knows that more traffic usually means more sales. Generating traffic is therefore at the top of the to-do list for many store operators. The best organic way to increase traffic is search engine optimization (SEO). In this article, we explain how WooCommerce SEO 2024 works in particular. Only what can be found can ... read more

If certain payment methods are missing, this discourages many online shoppers from making purchases on your website. Here's a guide on how to get around this with Stripe for WooCommerce. A survey by Merchant Service Advice found that two-thirds of consumers find it frustrating when e-commerce stores don't have enough payment methods - ... read more

As the operator of an online store, you constantly have your hands full: customer support, supplier management, stock management and much more. Last but not least, of course, marketing. Optimization through A/B testing plays a special role in a company's marketing mix. A/B testing is one of the most important tools for advanced stores to find out exactly where hidden potential lies. ... read more

WooCommerce is a renowned e-commerce tool used by more than five million websites. Its popularity is due to the countless customizable integrations for online payments, shipping and inventory management. PayPal is one of these integrations. With its 128-bit encryption, PayPal is a great way to process customer data while protecting it from online fraud. In conjunction ... read more

Do you want to optimize the conversion of your WooCommerce online store or other providers? Then you shouldn't just rely on one marketing channel or expect your sales figures to skyrocket without additional advertising. Emails are an effective and simple way to increase sales. Most people - including the customers of your online ... read more